Red Bull is inviting applications for its 2026 Student Marketeer opportunity in Johannesburg, Gauteng.
The successful candidate will represent Red Bull on campus and within the surrounding region, introduce consumers to the product, build brand awareness, support events, develop relationships and help increase product availability and visibility.
This opportunity is designed for an outgoing university student who understands student culture, has strong campus connections and can balance studies with flexible part-time work, including some evenings and weekends.
Important: This is a part-time student job rather than a learnership or conventional graduate internship. The position requires extensive mobility, with the official advert listing travel at 80–90%.
At a glance
| Field | Details |
|---|---|
| Employer | Red Bull |
| Job Title | Red Bull Student Marketeer 2026 |
| Location | Johannesburg, Gauteng, South Africa |
| Opportunity Category | Student job |
| Working Arrangement | Part time |
| Official Reference | REF23528U |
| Primary Focus | Campus marketing, brand representation, product sampling, events and sales support |
| Student Requirement | Applicants should be immersed in university life and able to balance work with studies |
| Degree Requirement | No specific degree or field of study stated |
| Driver’s Licence | Preferred, not listed as compulsory |
| Travel Requirement | 80–90% |
| Working-Hours Requirement | Flexible part-time hours, including some evenings and weekends |
| Recommended Submission Date | Apply as soon as possible |
| Last Verified | 17 August 2026 |
What this opportunity is
The Student Marketeer position is a part-time campus-based brand and sales role.
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Red Bull Student Marketeers act as product and brand ambassadors within their universities, surrounding communities and regional student networks.
The programme aims to reach new consumers, create interest among university students, increase product trials, support sales and manage the Red Bull brand at campus level.
The role includes direct interaction with consumers and customers. It also involves supporting Red Bull events and developing campus activities that create memorable brand experiences.
This is not a standard office-based marketing job. It requires regular interaction with students, customers, campus groups, event participants and Red Bull’s sales and marketing teams.
Student-status requirement explained
The role is specifically presented as a student job and requires the successful candidate to be immersed in student life.
Applicants should understand their university, Johannesburg and the surrounding region, including student activities, popular gathering points, events and behind-the-scenes opportunities.
The official vacancy does not specify:
- A particular university or campus.
- A required degree or field of study.
- A minimum academic average.
- A particular year of study.
- A minimum or maximum age.
- A required graduation date.
However, applicants are expected to manage part-time employment alongside their studies. Candidates should be prepared to confirm their current education details during the application process.
Main responsibilities
Act as a product and brand ambassador
- Represent Red Bull’s brand personality and company values.
- Represent the brand professionally during everyday consumer and customer interactions.
- Increase awareness of Red Bull among students and consumers.
- Invite suitable consumers to try the product.
- Conduct product sampling at the appropriate places and times.
- Respond accurately to consumer questions and concerns.
- Help grow Red Bull’s user and consumer base.
- Create positive and memorable interactions with the brand.
Build and execute a campus plan
- Develop a tailored and innovative plan for the relevant university campus.
- Identify opportunities to engage students.
- Bring the Red Bull brand to life through appropriate campus activities.
- Understand student behaviour, interests and campus trends.
- Identify relevant activities and popular student locations.
- Adapt plans according to local campus circumstances.
- Execute agreed activities accurately and professionally.
Build relationships and networks
- Create a strong network within the university community.
- Build relationships with key local individuals.
- Maintain connections with influential campus groups.
- Engage with students in different settings.
- Work with internal Red Bull team members.
- Collaborate with local sales account managers.
- Maintain professional relationships over time.
Support events
- Work at Red Bull events.
- Support events associated with Red Bull.
- Help create memorable consumer experiences.
- Assist with event and project preparation.
- Contribute to behind-the-scenes event work.
- Represent the brand professionally during events.
- Help ensure that event activities are executed correctly.
Sales responsibilities
The Student Marketeer position combines marketing with practical sales and distribution responsibilities.
- Build relationships with local sales account managers.
- Help ensure that Red Bull products are available at relevant outlets.
- Help maintain product visibility within sales outlets.
- Collaborate with the sales team.
- Identify opportunities for new distribution points.
- Support the opening of distribution points on campus.
- Identify distribution opportunities beyond the campus.
- Use appropriate Red Bull assets to maintain awareness within sales accounts.
- Follow defined store and product-execution standards.
- Help keep Red Bull visible and top of mind.
The role is not limited to handing out product samples. The successful candidate must also understand how product availability, outlet visibility, distribution and customer relationships contribute towards sales.
Social-media responsibilities
The Student Marketeer will be expected to drive engagement with the Red Bull brand through authentic content on their social-media accounts.
- Create or share authentic brand-related content.
- Communicate in a way that is appropriate for the student audience.
- Represent Red Bull professionally online.
- Support agreed campaigns and activities.
- Maintain consistency between online and in-person brand representation.
The vacancy does not state a minimum follower count or prescribe a particular social-media platform. Applicants should not buy followers or provide misleading information about their online reach.
Planning and reporting duties
- Plan assigned activities carefully.
- Report activities through Red Bull’s dedicated online platform.
- Submit activity information on time.
- Maintain accurate records.
- Participate in regular face-to-face team interactions.
- Participate in online team communication.
- Share ideas and collaborate with colleagues.
- Provide local insights and information.
- Identify student and regional trends.
- Share potential media and business opportunities.
- Pay attention to detail across all areas of the role.
Important: Red Bull states that the job description is not exhaustive. The successful candidate may receive additional reasonable brand, marketing, sales, event, reporting or campus-support duties.
Skills and personal qualities
- Excellent communication skills.
- A charismatic and energetic personality.
- A positive and outgoing approach.
- Approachability and confidence meeting new people.
- Ability to relate to people in different situations.
- Strong understanding of university life.
- Knowledge of Johannesburg and the surrounding region.
- Awareness of student events and popular locations.
- Creative thinking.
- Entrepreneurial spirit.
- Personal responsibility and initiative.
- Interest in marketing, sales and negotiation.
- Ability to build networks and relationships.
- Passion for the Red Bull brand and product.
- Event and project-management potential.
- Ability to work effectively as part of a team.
- Accurate planning and reporting.
- Ability to balance work and studies.
Experience requirement
The official vacancy does not prescribe previous formal employment or a minimum number of months or years of experience.
Relevant experience may include:
- Campus societies or student organisations.
- Student leadership.
- Brand-ambassador or promotional work.
- Event planning and support.
- Retail or customer service.
- Sales and product demonstrations.
- Social-media content creation.
- Sports, cultural or residence committees.
- Fundraising and sponsorship activities.
- Volunteer projects involving public engagement.
Applicants should explain these activities clearly on their CV rather than assuming that only paid employment counts as relevant experience.
Working hours and flexibility
This is a flexible part-time position rather than a conventional nine-to-five job.
- Applicants must be able to balance work with their studies.
- Some evening work may be required.
- Weekend work may be required.
- Working hours may depend on events, campus activity and consumer opportunities.
- The successful candidate must be available to work flexibly.
The vacancy does not state the guaranteed number of hours per week, exact shift times, examination-period arrangements or public-holiday requirements.
Applicants should confirm how the schedule will be managed alongside lectures, assessments and examinations if they are shortlisted.
Travel and transport requirement
The official vacancy lists a travel requirement of 80–90%.
The advert does not explain the precise geographic area covered by this percentage or whether it refers to travel between the university, events, sales outlets and other locations within Johannesburg.
- A driver’s licence is preferred but not listed as compulsory.
- Owning a vehicle is not stated as a formal requirement.
- Transport or mileage reimbursement is not explained.
- The vacancy does not state whether a company vehicle is available.
- The successful candidate may need to travel regularly between locations.
Applicants should consider whether they can meet the travel requirement reliably and should confirm the transport, safety and reimbursement arrangements if offered the position.
Driver’s licence requirement explained
A driver’s licence is described as preferred rather than compulsory.
Applicants without a driver’s licence are not expressly excluded by the official requirements. However, they should consider how they will meet the extensive travel and flexible-hours requirements.
Remuneration and benefits
The official vacancy does not state the hourly rate, monthly pay, incentive arrangements, travel allowance or employee benefits.
Applicants should not rely on salary estimates published by third-party job websites. The remuneration, payment frequency, travel reimbursement and any incentives should be confirmed directly with Red Bull if an offer is made.
Documents to prepare
- An updated CV.
- Accurate university and education information.
- Details of campus activities, societies or student leadership.
- Examples of marketing, sales, events or public-engagement experience.
- A copy of your driver’s licence, if applicable and requested.
- Proof of current student registration, if requested.
- A portfolio or examples of relevant social-media or event work, where appropriate.
- A reliable cellphone number and professional email address.
The application portal confirms that a CV must be attached. Additional relevant documents can also be uploaded, but the vacancy does not make a cover letter, registration letter or portfolio compulsory.
Application upload requirements
- The application includes an easy-apply CV upload option.
- Applicants can also complete their profile manually.
- The CV must be smaller than 1 MB.
- Accepted CV formats include PDF, DOCX and RTF.
- Additional files must also be smaller than 1 MB.
- Accepted additional-file formats include PDF, RTF, JPG and PNG.
- An email address and telephone number are required.
- Applicants can add education and experience information.
Application checklist
- Confirm that you are actively involved in university life.
- Check that you can balance part-time work and studies.
- Confirm your evening and weekend availability.
- Consider whether you can meet the 80–90% travel requirement.
- Prepare an updated student-focused CV.
- Include campus leadership, society or event experience.
- Explain your student and regional networks.
- Include sales, marketing or promotional experience.
- Show authentic social-media or content experience.
- Explain why the Red Bull brand interests you.
- Reduce your CV file to below 1 MB.
- Submit while the official application remains open.
Need assistance preparing your CV or application documents? Visit our Learnership Resources and Guides.
About Red Bull
Red Bull is an international consumer-products and media business associated with energy drinks, sports, music, culture, events and branded content. Its Student Marketeer programme uses campus-based representatives to build product awareness and engagement within student communities.
Learn more through the official Red Bull company website.
Quick tips for applicants
- Apply promptly because no closing date is displayed.
- Use a CV that shows your personality while remaining professional.
- Explain your current involvement in university life.
- Name the types of campus groups and activities you understand.
- Include examples of organising or supporting events.
- Show evidence of speaking confidently to different people.
- Include practical sales or marketing examples.
- Explain your experience creating authentic social-media content.
- Prepare an original campus-marketing idea for a possible interview.
- Research Red Bull’s current products, events and brand activities.
Common application mistakes
- Submitting a generic academic CV with no campus activities.
- Failing to show active involvement in student life.
- Ignoring the extensive travel requirement.
- Providing unrealistic evening or weekend availability.
- Claiming social-media influence that cannot be demonstrated.
- Listing student-society membership without explaining contributions.
- Failing to explain why the Red Bull brand is relevant to the applicant.
- Uploading a CV larger than the permitted file size.
- Using a salary figure from an unofficial job website as if Red Bull confirmed it.
- Waiting for a closing date to be announced before applying.
Scam warning
Red Bull states that all legitimate employment opportunities are published through its official jobs.redbull.com careers platform.
- Do not pay anyone for an application, interview, assessment, training or job placement.
- Do not trust anyone who claims they can guarantee a Student Marketeer position.
- Do not share banking PINs, passwords or one-time PINs.
- Confirm that the title is Red Bull Student Marketeer 2026 – Johannesburg.
- Check that the official reference is REF23528U.
- Upload documents only through the official Red Bull application page.
- Do not respond to suspicious employment messages before verifying them.
How this opportunity was verified
This opportunity was verified using the official Red Bull Jobs vacancy and application pages.
The official listing confirmed Johannesburg as the location, the part-time student-job classification, campus-marketing responsibilities, sales duties, event involvement, social-media work, evening and weekend availability, driver’s-licence preference and 80–90% travel requirement.
The application page confirmed the CV-upload requirement, file formats, file-size limit and sections for personal, education and experience information.
The vacancy does not state an official closing date, remuneration, guaranteed weekly hours, contract duration, specific university, degree requirement, academic average, start date, travel allowance or number of available positions.
Read more about our process on the How We Verify Listings page.
How to apply
- Open the official Red Bull application page below.
- Confirm that the title is Red Bull Student Marketeer 2026 – Johannesburg.
- Review the complete responsibilities and requirements.
- Prepare a CV smaller than 1 MB.
- Select the CV upload or manual-profile option.
- Enter your personal and contact details.
- Add your current education information.
- Include relevant employment, campus and volunteer experience.
- Upload your CV in an accepted file format.
- Add any optional relevant supporting files.
- Review the application for accuracy.
- Read the recruitment privacy information.
- Submit while the vacancy remains available.
Application closing date
No official closing date is displayed on the Red Bull vacancy page.
Red Bull may remove the listing once its recruitment needs have been met. Eligible students should apply as soon as possible rather than waiting for a closing date to be announced.